The creation of structured ad groups and ad texts by hand can be very time-consuming. With PPC Bee, any changes in the data source are automatically reflected in the campaign structure - e.g. if any product is out of stock, the ad group will be paused automatically.
More control over your ads
You can set up the CPC rules and tailor the ad text for each specific product or product group.
Easy campaign adjustment
As all the changes can be made globally, fine-tuning the whole campaign will take only a few clicks.
Keep the quality score thanks to Ad Customizers
Want to have the up-to-date price mentioned in your ad text? Thanks to Ad Customizers, whenever the price changes, the ad text won’t be deleted but only updated. That means the history will remain, and so will the quality score.
Automatically generated DSA page feed
Based on the selected products, PPC Bee generates the DSA page feed, connects it with the campaign and updates it every time the campaign is being synchronized. And what’s more, with PPC Bee it can be updated up to 24 times a day.
After launching DSA campaigns via PPC Bee our impressions have gone up by 78% and clicks by 37%. In addition, thanks to DSA campaigns with PPC Bee we bring traffic of higher quality to Zboží.cz, as the CTR has gone up by 25%. We used to set up DSA campaigns manually in Google Ads. Luckily, thanks to PPC Bee we don’t have to do so anymore. We can save a tremendous amount of time and we’re able to cover lots of categories very quickly. Additionally, in combination with Smart bidding, the campaigns are highly effective.
The time has come and we've revealed the biggest change in our company's history. PPC Bee is now called Dotidot. It's not just about the name. Dotidot is here to bring you new ways of automation, features and everything you need to run an effective performance marketing.